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Post by account_disabled on Oct 21, 2023 5:54:14 GMT
What are users' expectations regarding loyalty programs? Due to the pandemic, traditionally understood loyalty programs are no longer as effective as before. Consumer behavior has changed, and users themselves are engaging in strategies that not only offer favorable rewards, but also take care of their changed behavior patterns, shopping preferences and personalized content. This proves to them that the brand actually cares about them. Below you will learn about the main aspects that affect customers in building a stronger bond and loyalty towards your store: Savings, interesting phone number list prizes and additional benefits Do you remember those times when you collected points yourself to reach a certain threshold and be able to choose a discount on the products. You wanted or receive a long-awaited surprise? Those days are long gone. At this point, as many as 79% of consumers believe that they no longer want to wait so long and collect loyalty points (Total Retail). Instead, they expect that the program they are participating in will offer them immediate benefits. It may be a specific discount on current or next purchases, an additional product to add to the cart for free, a symbolic PLN 1, or other extra benefits.
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